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Mobile Africa Tariff Tracker - Trends, Forecasts and Analysis

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SOURCE Research and Markets

DUBLIN, January 30, 2014 /PRNewswire/ --

Research and Markets (http://www.researchandmarkets.com/research/d8rddr/mobile_africa) has announced the addition of the "Mobile Africa Tariff Tracker - Trends, Forecasts and Analysis" subscription to their offering. 

     (Logo: http://photos.prnewswire.com/prnh/20130307/600769 )

Average Postpaid pricing in Africa is currently $43 USD per month, reveals unique new Mobile Africa Tariff Tracker

The author has launched a new Tariff Tracker subscription service aimed at the fast growing African Mobile segment.

Called TCL Mobile Africa Tariff Tracker, the new subscription service surveys pricing from a total of 72 MNOs in 37 countries across Africa and includes 524 price plans in total - of which 364 are Post Paid contracts and 160 are Pre Paid services.

The TCL Mobile Africa Tariff Tracker 2013 uses the database and analysis perfected by TCL in the TCL Mobile Broadband and Voice & 3G Smartphone Tariff Tracker subscription services which also includes selected pricing from African MNOs.

The new subscription service provides a more detailed in depth survey of the African mobile market and tracks in detail the following four main tariff types:

i) Post Paid and Pre Paid domestic voice, SMS, Mobile Data, 3G & Smartphone services
ii) International calling rates from the African MNO to 7 international destinations
iii) Roaming pricing from 7 international destinations
iv) Mobile Broadband tariffs for both Post Paid and Pre Paid services
(All pricing is shown in the survey is either in local currency and in USD ($).)

African MNOs are introducing a variety of user incentives to differentiate their services. These include the bundling of free or partially subsidised devices, discounts according to call duration, discounts for on-net calls, free on-net calls and discounts for specific on-net calls to pre-registered numbers.

The TCL Mobile Africa Tracker 2013 provides a detailed survey of the key pricing metrics based on current available MNO services in Africa. The survey metrics used in the report are:

  • Per Minute call rates - including for on-net or off-net calls if applicable
  • Per Minute call rates including for peak or off-peak calls if applicable
  • SMS rates - including for on-net or off-net SMS if applicable
  • International roaming rates - from 7 key international destinations back to Africa (USA, South Africa, UK, Singapore, Brazil, Kuwait & Japan).
  • International call rates - from Africa to 7 key international destinations (as above)
  • Mobile Broadband tariffs - including African Post Paid & Pre Paid pricing for use with a USB flash modem (dongle) device

In short, the TCL Mobile Africa Tariff Tracker offers a unique insight into the pricing strategies of more than 70 MNOs in one of the most dynamic markets in the world based on rigorous analysis from TCL analysts. 

For more information visit http://www.researchandmarkets.com/research/d8rddr/mobile_africa

Media Contact: Laura Wood, +353-1-481-1716, press@researchandmarkets.net

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